What I am reading:
Warner Music Group (WMG) has partnered with MTV’s Music Group to give MTV exclusive rights to sell ad inventory around WMG’s music video content in the U.S. across MTV Music Group digital properties and mobile services, as well as on WMG’s artist sites and third-party affiliate sites.
Through the new partnership, WMG artists will also be able to to promote their music through MTV’s content channels (MTV, VH1 etc), including the on network’s Unplugged series, VH1′s Behind the Music and CMT’s Crossroads. 
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